1. Which region (as defined by the U.S. Census Bureau) are you located in?
   
   A.  New England (Maine, New Hampshire, Vermont, Massachusetts, Connecticut, Rhode Island).
   B.  Middle Atlantic (New York, Pennsylvania, New Jersey)
   C.  South Atlantic (West Virginia, Maryland, Wash DC, Delaware, Virginia, N. Carolina, S. Carolina, Georgia, Florida)
   D.  East South Central (Kentucky, Tennessee, Mississippi, Alabama)
   E.  West South Central (Oklahoma, Louisiana, Arkansas, Texas)
   F.  East North Central (Wisconsin, Illinois, Indiana, Ohio, Michigan)
   G.  West North Central (North Dakota, South Dakota, Minnesota, Iowa, Missouri, Nebraska, Kansas)
   H.  Mountain (Montana, Idaho, Wyoming, Colorado, Utah, Arizona, New Mexico, Nevada)
   I.  Pacific (Alaska, Hawaii, California, Oregon, Washington state)
   
    
2. Generally, how much do you "add-on" to your grooming fees to compensate for your going to pet owner's homes as a convenience? For example, if you would charge $35 in a local salon, how much more would you add-on?
   
   A.  Up to $10.00
   B.  $10.01 to $15.00
   C.  $15.01 to $20.00
   D.  $20.01 to $25.00
   E.  Over $25.00
   
   
3. Which best describes your pricing system other than travel and convenience time?
   
   A.  I simply charge by the hour for my services.
   B.  I base my pricing system on one or more factors including breed, haircoat, and styling request.
   C.  I have one price grooming with some or no limitations.
   D.  Other
   
    
4. Which best describes your mobile operation on a regular basis?
   A.  One mobile van, truck or RV conversion.
   B.  One mobile grooming trailer.
   C.  Both A and B above.
   D.  Two or more mobile vans, trucks or RV conversions.
   E.  Two or more mobile grooming trailers.
   F.  Both D and E above.
   G.  "House call" grooming without a mobile conversion vehicle, I groom inside pet owner homes.
   
   
5. How often do you review and change your overall prices?
   
   A.  At least 2 years between price increases.
   B.  At least 1 year between price increases.
   C.  More than once a year.
   
   
6. Which operating expense, more than any other, encouraged you to raise your prices the last time.
   
   A.  Vehicle loan payment
   B.  Utilities - gasoline and maintenance for mobile groomers
   C.  Labor costs for hired staff
   D.  Grooming supplies
   E.  Business insurance
   F.  Other
   
   
7. How much of your business is "bath only" services (not self service) versus "complete trim and bath" services?
   
   A.  25% or less of my business is bath only services.
   B.  26% to 50% of my business is bath only services.
   C.  51% to 75% of my business is bath only services.
   D.  76% to 100% of my business is bath only services.
   
    
8. On a typical work day how many miles do you travel to conduct your grooming services?
   
   A.  1 to 25.
   B.  26 to 50.
   C.  51 to 75
   D.  76 or more.
   
    
9. Which best characterizes the majority of your regular clientele?
   
   A.  Low income
   B.  Middle class income
   C.  Upper middle class and above
   
   
10. In general, how do your prices compare with the local "competition?"
    
    A.  I am the low price leader.
    B.  My prices are a little less than my local competition.
    C.  My prices are about the same as my local competition.
    D.  My prices are a little more expensive than my local competition.
    E.  I am the most expensive, or close to it.
    
     
11. Did you ever own a non-mobile grooming business?
    
    A.  Yes
    B.  No
    
    
12. When is the next time you plan to raise prices?
    
    A.  2008
    B.  2009
    C.  2010 or later
    
    
13. Do you charge different prices for different trim styles on the same dog?
    
    A.  Yes
    B.  Mostly no, a few exceptions
    C.  No
     
14. Do you advertise actual grooming prices in some or all of your advertising?
    
    A.  Yes
    B.  No
     
15. Do you ever discount your grooming prices with promotional coupons of any kind?
    
    A.  Yes, often
    B.  Yes, but not often
    C.  No, I don't discount services
     
16. When you raise your prices, what is the amount of your average price increase? (U.S. Dollars)
    
    A.  Less than $2.00
    B.  $2.01 up to $3.00
    C.  $3.01 up to $4.00
    D.  $4.01 up to $5.00
    E.  $5.01 up to $6.00
    F.  Over $6.00
     

1. What is your overall average grooming service fee?  (Enter in the box below in this format --- $33.50 and follow same procedure for all other questions below.)
   
   
   HINT: Take the total number of grooming services performed say in the first 6 months of 2005 and divide that into the total amount charged for grooming services in the same 6 months, and that is your average grooming service fee. For example, 1,000 pets groomed divided by $25,000 total grooming fees. Divide $25,000 by 1,000 = $25 avg. service fee. Every grooming business should track this data and memorize this formula to help with maintaining a business budget.
   
2. BICHON FRISE: How much do you charge for a complete grooming (bath and trim, ears & nails, not matted)?
   
   
   
   
3. BICHON FRISE: How much do you charge for a bath only grooming (ears & nails, not matted)?
   
   
   
   
4. MINIATURE POODLE: How much do you charge for a "no pattern" complete grooming (i.e. "Lamb" style, bath and trim, ears & nails, not matted)?
   
   
   
   
5. MINIATURE POODLE: How much do you charge for a "pattern" complete grooming (i.e. "Dutch" etc. style, bath and trim, ears & nails, not matted)?
   
   
   
   
6. MINIATURE POODLE: How much do you charge for a bath only grooming (ears & nails, not matted)?
   
   
   
   
7. STANDARD POODLE: How much do you charge for a "no pattern" complete grooming (i.e. "Lamb" style, bath and trim, ears & nails, not matted)?
   
   
   
   
8. STANDARD POODLE: How much do you charge for a "pattern" complete grooming (i.e. "Dutch" etc. style, bath and trim, ears & nails, not matted)?
   
   
   
   
9. STANDARD POODLE: How much do you charge for a bath only grooming (ears & nails, not matted)?
   
   
   
   
10. COCKER SPANIEL: How much do you charge for a complete grooming (bath and trim, ears & nails, not matted)?
    
    
    
    
11. COCKER SPANIEL: How much do you charge for a bath only grooming (ears & nails, not matted)?
    
    
    
12. MINIATURE SCHNAUZER: How much do you charge for a complete grooming (basic style, bath and trim, ears & nails, not matted)?
    
    
    
    
13. MINIATURE SCHNAUZER: How much do you charge for a bath only grooming (ears & nails, not matted)?
    
    
    
    
14. STANDARD SCHNAUZER: How much do you charge for a complete grooming (basic style, bath and trim, ears & nails, not matted)?
    
    
    
    
15. STANDARD SCHNAUZER: How much do you charge for a bath only grooming (ears & nails, not matted)?
    
    
    
    
16. GOLDEN RETRIEVER: How much do you charge for a complete grooming (bath and trim, ears & nails, not matted)?
    
    
    
    
17. GOLDEN RETRIEVER: How much do you charge for a bath only grooming (ears & nails, not matted)?
    
    
    
    
18. SHIZ TZU: How much do you charge for a complete grooming (bath and trim, ears & nails, not matted)?
    
    
    
    
19. SHIZ TZU: How much do you charge for a bath only grooming (ears & nails, not matted)?
    
    
    
    
20. SHELTIE: How much do you charge for a bath only grooming (ears & nails, not matted)?
    
    
    
    
21. BEAGLE: How much do you charge for a bath only grooming (ears & nails, not matted)?
    
    
    
    
22. LABRADOR: How much do you charge for a bath only grooming (ears & nails, not matted)?
    
    
    
    
23. OLD ENGLISH SHEEPDOG: How much do you charge for a bath only grooming (ears & nails, not matted)?
    
    
    
    
24. GERMAN SHEPHERD: How much do you charge for a bath only grooming (ears & nails, not matted)?
    
    
    
    
25. GREAT PYRENEES: How much do you charge for a bath only grooming (ears & nails, not matted)?
    
    
    
    
26. HAND STRIP A MEDIUM SIZE TERRIER: How much is your average fee (including bath, ears & nails, not matted)?
    
    
    Enter zero if you do not offer hand stripping.
    
27. HAND STRIP A LARGE SIZE TERRIER: How much is your average fee (including bath, ears & nails, not matted)?
    
    
    Enter zero if you do not offer hand stripping.
    
    
28. FORMAL SHOW TRIM - MINIATURE POODLE: How much is your average fee (including bath, ears & nails, not matted)?
    
    
    Enter zero if you do not offer this service.
    
    
29. FORMAL SHOW TRIM - STANDARD POODLE: How much is your average fee (including bath, ears & nails, not matted)?
    
    
    Enter zero if you do not offer this service.
    
    
30. DE-MATTING: What is your average add-on de-matting fee?
    
    
    Enter zero if not applicable.
    
    
31. VETERINARIAN PRESCRIBED BATHING TREATMENTS: If you charge an additional fee to apply veterinarian prescribed bathing treatments, what is is your average add-on fee?
    
    
    Enter zero if not applicable.
    
    
32. NAILS ONLY: What is your average fee?
    
    
    Enter zero if not applicable.

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