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There are no requirements to
prove your grooming education.
Therefore, consumers must rely
on the goodwill and
nature of pet groomers to
properly handle and
aesthetically groom their pets.
Fortunately the majority of groomers come
through and make us proud. No wonder referrals
from satisfied clients is the
ideal form of advertising for
grooming businesses. Experienced
pet owners know that consistency
between grooming businesses is
uncertain. It may not sound like we are
highly-optimistic about this
industry, but we are. Our
optimism explains why we have
been members of the industry for
nearly 50 years. It's also why we
prepared this report for you at
no charge. The grooming industry
has been wonderful for our
family. It can be the same for
yours.
The pet
grooming industry has
wonderful attributes to bark
about. Pet groomers contribute
to the health and well-being of
millions of pets. It's obvious
that grooming makes most pets
quite happy. Look at the before
and after photos at
PetGroomer.com. It's undeniable.
If there is any angst in our
attitude toward grooming the
subject is mandatory education.
Don't we owe it to pets and
their owners to ensure that
every pet groomer has had a
minimum of education from
professionals? We think so. Many
of the unfortunate accidents in
grooming businesses could have
been mitigated by mandatory
education standards.
When we entered the pet grooming industry in
the early 1960s the tools of the trade were
few, as were outlets for grooming services.
The industry was nowhere near as advanced as
today. At one time grooming shops were
scarce. Most groomers worked in
departments within kennels and mom and pop pet
stores.
Mobile grooming was years away. Air
conditioning was not commonly available. The
work was truly hot and sweaty much
of the year. “Force dryers” which save so much
time didn’t exist by today’s standards. We had
to rely on heating elements adding to the
hot environment. Today’s tools, equipment and
supplies have changed the industry for the
better.
 In
the last 10 years a surge of
new career seekers have entered pet grooming.
They left other industries to
fulfill passionate quests to work with
animals. As career consultants to hundreds of
them we asked, “Why now?” The almost universal
answer was the availability of grooming career
information on the Internet. It makes sense.
Confidence is derived from acquiring
information from those that have gone before
you. Our sharing with them gave them the
confidence to “take the plunge” and crossover
into a new grooming career leaving behind
careers in sales, medicine, insurance,
banking, office work, military and dozens of
other mainstream professions. That’s how you
turn the passion to work with pets into new
careers with a reliable road map.
If you are curious about the motivations of
career seekers becoming pet groomers, review
our survey results
here.
Continued on the next page.
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